注册与设置 / Registration and Setup
浏览与互动 / Browsing and Interaction
进阶技巧:创作受欢迎的内容 / Advanced Tips: to become popular
常见问题与解决方案 / FAQs and Troubleshooting
图文笔记 / Text and Image Notes
用户可以通过点击“+”号按钮,选择上传图片并添加文字说明。每张图片可以单独编辑,添加滤镜或贴纸。
Users can click the "+" button, upload images, and add text descriptions. Each image can be individually edited with filters or stickers.
视频笔记 / Video Notes
支持上传短视频,用户可以添加背景音乐、文字说明和标签,提升视频的吸引力。
Supports uploading short videos. Users can add background music, text descriptions, and tags to enhance the video's appeal.
Live 图 / Live Photos
用户可以使用 Live 图功能,发布动态图片,增加内容的趣味性和互动性。
Users can use the Live Photos feature to post dynamic images, adding fun and interactivity to their content.
标题撰写 / Title Writing
标题应简洁有力,突出核心亮点,可以使用表情符号增加吸引力。
Titles should be concise and impactful, highlighting the core亮点. Emojis can be used to increase appeal.
封面图片 / Cover Images
封面图片是吸引用户点击的关键。用户可以直接使用文字生成图片封面,或选择高质量的图片作为封面。
Cover images are key to attracting clicks. Users can directly generate text-based cover images or choose high-quality images as covers.

Different choices.

Text into images.
滤镜与编辑 / Filters and Editing
小红书提供多种滤镜和编辑工具,用户可以根据内容风格选择合适的滤镜,提升视觉效果。
Xiaohongshu offers various filters and editing tools. Users can choose suitable filters based on content style to enhance visual effects.

热门标签 / Trending Hashtags
使用当前热门标签(如#秋冬穿搭、#旅行攻略)可以增加内容的曝光率。用户可以通过搜索或浏览发现页面找到热门标签。
Using trending hashtags (e.g., #WinterFashion, #TravelGuide) can increase content visibility. Users can find trending hashtags through搜索 or the explore page.
自定义标签 / Custom Hashtags
除了热门标签,用户还可以创建自定义标签,方便内容分类和粉丝查找。
In addition to trending hashtags, users can create custom hashtags for easier content categorization .
添加音乐 / Adding Music
用户可以为视频笔记添加背景音乐,提升内容的氛围感。
Users can add background music to video notes to enhance the content's atmosphere.
使用 Live 图 / Using Live Photos
Live 图功能可以让图片动起来,增加内容的趣味性和互动性。
The Live Photos feature can make images dynamic, adding fun and interactivity to the content.
多图拼接 / Multi-Image Collage
支持多图拼接功能,用户可以将多张图片组合成一张,展示更多细节。
Supports multi-image collage. Users can combine multiple images into one to show more details.
种草文化 / Grass Planting Culture
小红书以“种草”文化闻名,用户通过分享真实的产品使用体验和生活心得,影响他人购买决策。这种基于信任的推荐模式让小红书成为品牌推广的重要平台。
Xiaohongshu is famous for its "grass planting" culture, where users influence others' purchasing decisions by sharing authentic product experiences and lifestyle tips. This trust-based recommendation model makes Xiaohongshu an important platform for brand promotion.
真实分享 / Authentic Sharing
小红书鼓励用户分享真实的生活体验,避免过度修饰或虚假宣传。平台通过算法和社区规则,优先推荐高质量、真实的内容。
Xiaohongshu encourages users to share authentic life experiences, avoiding over-editing or false advertising. The platform prioritizes high-quality, genuine content through algorithms and community rules.
社区互动 / Community Interaction
小红书注重用户之间的互动,用户可以通过点赞、评论、收藏和转发等方式与其他用户交流。这种互动性增强了平台的社交属性。
Xiaohongshu emphasizes interaction between users, who can communicate through likes, comments, saves, and shares. This interactivity enhances the platform's social nature.